_edited.jpg)
By His stripes we are healed.
Image source: Hydrogen Fuel News
In 2021, sporting powerhouse, Adidas is set to release a collaborative performance shoe with New Zealand footwear brand, Allbirds – the most sustainable running shoe the Earth has ever seen. What exactly makes it the most eco-friendly footwear? The use of renewable materials and regenerative production practices will mark the lowest carbon footprint recorded for creating a shoe.
This project tackles some of the damaging effects of climate change caused by the footwear industry, which is an alarmingly huge contributor to carbon waste, totaling at more than 700 million metric tonnes of carbon emissions annually. Adidas brand strategy VP, James Carnes stated that the brands in partnership "don’t want to just participate in the sustainability conversation, [they] want to continue being catalysts and creators of substantial improvement".
Now more than ever, the importance of sustainable practices is being highlighted and implemented since despite signs of progress over the last few years and decreased CO2 levels as a result of COVID-19, the global rate of harmful emissions is still expected to rise in 2020. Adidas is no stranger to striving towards more sustainable production practices, and have "committed to a 30% reduction in its carbon footprint by 2030 and achieving carbon neutrality by 2050". Good for her!
SOME MORE SUSTAINABLE SHOE OPTIONS TO MOSTLY JUST RESPECTFULLY LOOK AT BECAUSE SHIT'S EXPENNY:
What are your thoughts on sustainable footwear?
Comments